Tuesday, September 29, 2009

Monster Has Plans to Become 800-Pound Gorilla of Job Ads

Amid the worst recession since the 1930s, Monster Worldwide, parent of online job site Monster.com, has been busily investing in its business.

Over the past three years, it has spent more than $200 million to redesign its Web site for job seekers; to purchase ChinaHR.com to boost its presence abroad; and to buy Trovix, a technology company with a vaunted new search tool that should appeal to Monster's key clients: staffing companies and corporate human-resources departments.

At the same time, Monster says it has been cutting costs -- by 25%, or $164 million, in the first half of 2009 alone.


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