Tuesday, October 20, 2009

Please Spare Me the Extended Warranty

By: Neal Templin

Posted By: SHEA McCABE

Earlier this year, an unwanted caller got hold of my cellphone number.

I would answer, and a computerized recording would warn me that the factory warranty was about to run out on my vehicle, but if I acted now, I could get an extended warranty.

The phone campaign told me one of two things: Either Toyota really cares about me, or selling extended warranties is a very profitable business.

But when I delved into the calls recently, the explanation turned out not to be what I expected.

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